For many brides, it isn’t just about the look of their wedding gown. The designer behind the style can be just as important as the dress shape and detailing. Each designer brings something special to the table – or should we say, dress?
Knowing wedding gown designers’ go-to characteristics and common dress themes can truly help you narrow down your options when it comes to choosing a dress. If you want edgy, shop Reem Acra. Traditional? Check out Justin Alexander.
There are stalwarts of the industry like Vera Wang, whose daring dresses you could probably easily identify on any runway. And there are fresh new faces to the bridal world like Hayley Paige, who entered the bridal design stage at age 25 in 2011 and began giving us modern but playful pieces that we absolutely adore!
You could walk into a bridal store and spend fruitless hours trying on dress after dress in an attempt to pinpoint your style. Or, take a few moments to learn a little bit of (fun) knowledge about which designers offer dresses that embody your personality and give yourself a head start!
- 28 Wedding Gown Designers that Fit Your Bridal Style
- 1. Pnina Tornai
- 2. Vera Wang
- 3. Galia Lahav
- 4. Anna Campbell
- 5. Lihi Hod
- 6. Justin Alexander
- 7. Grace Loves Lace
- 8. Dana Harel
- 9. Maggie Sottero
- 10. Willowby by Watters
- 11. Ines Di Santo
- 12. Jenny Yoo
- 13. LEIN
- 14. BHLDN
- 15. Reem Acra
- 16. Oscar de la Renta
- 17. Hermione de Paula
- 18. Claire Pettibone
- 19. MillaNova
- 20. Amsale
- 21. Nordeen
- 22. Atelier Emelia
- 23. Pantora
- 24. Hayley Paige
- 25. Monique Lhuillier
- 26. Markarian
- 27. Odylyne The Ceremony
- 28. Sophie et Voilà
- Wedding Gown Designer FAQ
28 Wedding Gown Designers that Fit Your Bridal Style
To help you begin your designer-driven journey, we’ve created this ultimate list of wedding gown designers. Which of these big names in wedding fashion captures your dream bridal look?
Oh, and if you don’t care much for brand names, check our list of Best Online Wedding Dress Shops for some show-stopping affordable wedding gowns.
1. Pnina Tornai
All wedding gown boutiques are likely to have bridal collections by Pnina Tornai. She became widely recognized thanks to “Say Yes to the Dress” and is now a household name in shops across the world.
When you think of Pnina Tornai, think of crystals. Her couture gowns are synonymous with luxurious beading and fabrics, elegant silhouettes, and alluring features like illusion-boned bodices.
Her new affordable “P by Pnina” line starts around $2,500 while her custom gowns start upwards of $4,500.
If you’re looking for sparkle, there’s no better choice than Pnina Tornai.
2. Vera Wang
Vera Wang is an iconic designer whose stunning looks have been around since 1990. Year after year her gowns continue to wow brides with fresh and trendsetting designs. Often bold but never gaudy, a bridal gown by Vera Wang is sure to turn heads. We love how she embellishes classic silhouettes with gorgeous fabrics, stunning cuts, and pops of color.
Dresses often start close to $3,000 and the Luxe collection begins at $6,900.
If you’re a daring bride looking for an unforgettable dress, the fashions of Vera Wang will delight you.
3. Galia Lahav
Speaking of bold brides, Galia Lahav’s bridal couture dresses are the epitome of romantic haute couture. These glam gowns use fine beaded details, Italian silk, flowing tulle, and dramatic trains to make any bride a work of art on her wedding day.
Born in Russia, Galia comes from a family of seamstresses and it’s easy to see her passionate heritage at work in her awe-inspiring gowns. Made-to-order dresses start around $5,000 while custom gowns can cost up to $20,000.
If you want over-the-top couture elegance, Galia Lahav is a wonderful pick.
We love the vintage vibes of Anna Campbell gowns. Her stunning dress designs drip with romance. Old-world glamour is brought to life with delicate embellishments, ethereal, flowing fabrics, and classic silhouettes.
Lovely and feminine, you can find Anna Campbell gowns in the price range of $2,800 – $8,500.
Anna Campbell gowns are perfect for vintage or boho brides.
5. Lihi Hod
Lihi Hod brings together modern flair, classic silhouettes, and couture fashion to make exceptionally comfortable gowns. We love that a bride’s confidence and comfort are part of Lihi’s philosophy (as evidenced by the built-in body-shaping)! Often her dresses have lovely soft lines, a touch of beading, and a dash of lace for an elegant bohemian look. Prices range from $3,000 – $5,000.
Boho brides will love Lihi Hod, but so will any bride who wants both timeless beauty and comfort on her wedding day.
Justin Alexander has become a bridal favorite, offering gowns in a wide variety of styles. From classic silhouettes to timeless dresses with a modern flair, this designer has something for just about every bride.
What’s wonderful about Justin Alexander is that most dresses offer luxury embellishments, fabric, and style but at an affordable price point. Gowns range from $1,500 to almost $3,000.
If you are hoping to find a classic, elegant wedding dress without breaking the bank, Justin Alexander should be your go-to.
The brain behind Grace Loves Lace is Megan Ziems, an up-and-coming designer who has been shaking up the bridal industry since 2010. Her stunning gowns are handmade with exquisite attention to detail. They deviate from the traditional in that each one has a unique, boho, free-spirit sort of element. We love that they’re effortlessly elegant while being a comfortable, one-of-a-kind dream wedding dress.
Oh, and don’t forget they’re affordable, ranging from $650 to $2,500!
Brides searching for a luxurious dress that embodies their free spirit will love Grace Loves Lace.
8. Dana Harel
From timeless silhouettes to fashion-forward stunners, Dana’s handmade gowns have it all. The more contemporary designs are absolutely breathtaking with their unique patterns, fabrics, and jaw-dropping elements.
You can certainly go classic with Dana Harel but after seeing a few of her more modern collections you may be rethinking your style. There is literally something for everyone within her bridal collections! Prices start at just over $3,000.
For traditional brides or those wanting a bespoke gown that will have everyone talking, shop Dana Harel’s designs.
We love that Maggie Sottero dresses offer such a wide range of romantic silhouettes. From sheath dresses to billowing ball gowns, it’s the focus on the form and shape that catches our eye. All of the dresses are fit for a fairytale – enchanting and full of lovely features like lace and subtle beading. Lace is perhaps the most incorporated embellishment on a Maggie Sottero stunner.
Gowns start at $1,200 to around $2,400.
Chic yet timeless, romantic Maggie Sottero dresses will make a bride feel like she’s living in a fairytale on her wedding day.
From textured fabrics to alluring colors, Willowby by Watters is bohemian at its finest. Traditional whimsical elements like flowing bell sleeves are taken to luxury levels with lush colors and fine textiles.
These unconventional gowns will make sure all eyes are on you on your wedding day without being too high-fashion for the free-spirited, bohemian bride. Prices range from $1,250 to $2,750.
Unmistakably bohemian, the unconventional bride will love Willowby’s twist on timeless gowns.
11. Ines Di Santo
A gown by Ines Di Santo practically oozes glamorous couture. Swarovski crystals, French lace, and rich textiles like silk are handcrafted to make one-of-a-kind bridal gowns. All of these dresses are nothing short of luxurious and sophisticated, and we especially adore the breathtaking details.
Prices tend to fit the high-quality design and materials, ranging from $3,500 to $20,000.
Glamorous couture gowns that are unapologetically romantic – perfect for the bride who wants to splurge on her wedding day.
12. Jenny Yoo
Understated, simple elegance – that’s Jenny Yoo. These ethereal gowns are so versatile, ideal for everyone from the bohemian bride to the chic modern woman. Tulle, silk, chiffon, and lace give the flowing and lightweight gowns a look fit for a goddess. These lovely feminine gowns range from $1,100 to $2,500.
Ethereal, simple, and sweet, Jenny Yoo is a top pick for the understated bride.
LEIN offers bespoke dresses that are effortless to wear both on and off your wedding day. These customizable gowns are hand-crafted in New York and reflect the designer’s passion for silhouettes and fabrics that make a bride both look and feel amazing while walking down the aisle. These non-traditional, edgy gowns tend to cost between $850 and $3,270.
For the fashion-forward bride who wants something different on her wedding day (and to wear again after her wedding!), view the collections at LEIN.
BHLDN designs have proved time and time again that they’re fantastic for beachy brides. Fit for a tropical destination, these sweet gowns are often breezy, chic, and pared-down for that effortless boho look.
They do have some more sophisticated options that feature striking cutouts and lovely chiffon folds, but overall they’re beloved by brides planning romantic outdoor ceremonies.
Starting prices are affordable at $995 and range up to $4500.
Boho, breezy, and fit for the beach, BHLDN is a wonderful choice for brides with a destination wedding.
15. Reem Acra
Reem Acra has been designing since 1997 and since that time her gowns have become renowned for their fabulous couture embellishments. This is especially true when it comes to her intricate embroideries. Reem’s pieces are edgy and statement-making, while also being romantic and dreamy. Dresses start at $4,000.
Excellent for bold brides who want to make a statement on their wedding day, Reem Acra gowns are simply unforgettable.
Oscar de la Renta is another stalwart of the wedding industry. In the spirit of the designer himself, the collection continues to boast beautifully embellished and decorated gowns with a few timeless silhouettes. From short and playful to feminine and elegant, his line offers a little something for everyone – for a price though. Bridal gowns average around $14,000.
From daring to demure, this classic bridal fashion house offers something for every type of bride.
We are swooning over the nature-inspired, whimsical designs of Hermione de Paula. Her lovely gowns embody the beauty of the flora and fauna found all around us. Constructed from high-quality, luxurious materials these intricate fantasy gowns are perfectly dreamy. Prices range from $4,000 to just over $8,000.
Sweet and feminine but with a healthy dose of nature-inspired couture, whimsical brides will love the designs of Hermione de Paula.
18. Claire Pettibone
Claire Pettibone is known for her intricate, high-end bridal designs inspired by nature, architecture, and romantic gowns from past eras. Words commonly used to describe this couture designer are bohemian, vintage, ethereal, and delicate. Filled with beadwork, embroidery, and plenty of fine French lace, one of her gowns will cost you anywhere from $2,500 to over $10,000.
A lovely choice for the bride who would like a bohemian, vintage, or old-world glamour-inspired gown.
MillaNova, a European designer house led by Lorenzo Rossi, is known for gowns that are sophisticated and dare we say, sexy?
The exquisite gowns are always breathtaking thanks to their dramatic flair in both silhouette and embellishments. You can find classic silhouettes in stunning silk and more form-fitting modern gowns with dainty beading or lace. Wedding dresses from MillaNova start around $2,000.
Breathtaking and with an eye for the dramatic, MillaNova works for modern and traditional brides looking for a touch of elegance and flair.
Amsale Aberra of Amsale was the master of minimalistic gowns that celebrate diverse silhouettes and forms. With crisp, clean-cut lines and luxury fabrics, Amsale wedding dresses are simple, though not understated. Their fresh use of appliques, lace, and beadwork makes these classic dresses feel modern. Her collection, now run by her daughter, husband, and team, ranges from $3,000 to $12,000.
Amsale excels in clean-cut, crisp, and elegant gowns for the modern bride.
Nordeen gowns are inspired by nature: simple, unexpectedly edgy, and beautiful. What’s even more lovely about this bridal brand is its commitment to sustainability. Long lines, simple silhouettes, and understated designs make up much of the collection.
We love the quiet strength and beauty represented in these dresses that range from $395 to $6000.
For eco-friendly brides who want a feminine chic gown that embodies the beauty of their outdoor wedding locale.
22. Atelier Emelia
Atelier Emelia has done the impossible, pairing comfort with haute couture. These gowns exude effortless Parisian fashion, with an eye to modern trends. Their dresses span a range of personal styles, from chic and contemporary to romantic and intricate. The fact that they believe your wedding dress should feel as comfortable as your favorite pair of jeans is also a huge plus!
Gown prices start around $2,000.
If you want Parisian fashion in an impossibly easy-to-love and easy-to-wear dress, shop Atelier Emelia.
Pantora is contemporary, chic, and renowned for producing eye-popping dresses. This U.S.-based company loves to take traditional silhouettes and jazz them up with fun textiles, interesting embellishments, and eye-catching designs. Their fun, vibrant wedding dresses are ideal for brides who want to stand out on their wedding day – beyond just being the woman wearing white.
Gowns are priced between $3,000 and $4,000.
Lean towards Pantora if you’re a unique bride who wants to show off your personal style on your wedding day.
24. Hayley Paige
In 2011, Hayley Paige brought her fresh and youthful designs to bridal fashion. Her gowns are playful, feminine, and just a bit edgy. She does an exceptional job at blending romantic glamor with modern fashion embellishments, especially when it comes to sparkly beading and voluptuous layers of fabrics.
Hayley Paige gowns start around $2,700 and range up to $6,000.
Hayley Paige gowns are perfect for contemporary brides who want a sweet and playful dress with a fun, modern twist.
Designer Monique Lhuillier is known for her celebrity gowns, designing wedding dresses for the likes of Reese Witherspoon and Britney Spears. Her star-worthy wedding creations are luxurious, feminine, and different than your run-of-the-mill dresses. Understated elements such as monochromatic floral patterns, flowy sleeves, and billow skirts that float down the aisle put a fun spin on traditional silhouettes. Many of Monique’s wedding dresses have a royal or regal feel.
Prices typically start around $3,000 but can exceed $55,000 for a completely custom creation.
Choose Monique Lhuillier if you’re dreamy of a flowing, feminine dress with fashion-forward touches.
Markarian (Alexandra O’Neill’s luxury label) takes its name from an exceptionally bright grouping of galaxies, so it is no surprise that their ethereal wedding dress designs are just as radiant. These dresses truly seem to focus on the architectural look of the gown, playing with crisp lines, fitted bodice’s, and towers of ruffled organza. Brides can find everything from modern mini suits to more traditional A-line gowns, each with its own special touch of embellishment.
Markarian gowns cost between $2,000 and $6,000.
Markarian is perfect for brides who want an eye-catching gown that makes great use of form and fun embellishments.
Indie brides will rejoice when they stumble upon Odylyne The Ceremony. These breathtaking gowns are utterly romantic and indisputably Bohemian. They have a laidback feel but are far from looking understated with their large bell sleeves, fun patterns, and lush ruffles. Their mission is to leave ordinary behind when it comes to bridal, and their dreamy gowns do just that.
Odylyne The Ceremony dresses range between $3,500 and $6,000.
Shop Odylyne The Ceremony if you want a stand-out Bohemian dress that evokes feelings of romance and soft feminine elegance.
28. Sophie et Voilà
In 2016, Sofía Arribas and Saioa Goitia founded their Spanish bridal label, Sophie et Voilà. Their architectural background really comes through in their bold geometric gowns that perfectly blend strong forms and soft lines.
However, these statement-making gowns are minimalist instead of over the top. Think crisp lines and stiff pleats accented by ethereal ruffles. Sophie et Voilà gowns also incorporate recycled materials into their gowns as part of their sustainability promise. These wedding dresses range from $1,400 to $4,000.
Wedding Gown Designer FAQ
It doesn’t hurt to start doing your research early, that way you’ll have a sense of your wedding style and what type of gown you’re looking for. Then, when you know your budget and have your shopping party, you can start browsing! Because wedding dresses can take months to make, ship, and alter, it’s a good idea to start looking 8 to 9 months before the date of your nuptials.
There is no easy answer to this question! Each designer is popular and renowned in their own right. Some, like Pnina Tornai, have become household names due to their appearance on television shows. Others, such as Reem Acra, are famous for being celebrity designers. There isn’t really one designer that holds the title of most popular.
Prices can vary, but you usually will be looking at spending at least $2,000. Some designers, such as Atelier Emelia, offer small customizations instead of a complete “from scratch” design, which will likely cost you less.
Dazzling Designers for Every Type of Bride
Each wedding gown designer has something special to bring to your wedding gown. We love how many of them rely on classic silhouettes that brides love, but add their own unique twist when it comes to fabrics, embellishments, and fun characteristics.
Knowing your favorite designers will help you and your wedding dress shopping party narrow down which gown will be “the one” for you!
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Megan’s wedding experience began over a decade ago when planning her dream ceremony. Since then, three kids have been added to the mix. Megan wholeheartedly embraces all things baby, childhood, and family. When she isn’t writing or chasing little ones you can find her running, hiking, or reading.