Advertise on Love & Lavender
Established in 2010, Love & Lavender has grown to become a leading online publisher of high-quality gift guides, advice, and related content to an engaged audience in the wedding, anniversary, and honeymoon niches.
Meredith and Andrew acquired the website in 2014, and over the past few years have morphed the website into a top online media company. They focus on helping couples with all aspects of wedding & honeymoon planning, as well as finding the right anniversary gift.
They are proud to have collaborated with some of the world’s most respected and innovative brands online including Etsy, Minted, and BlueNile. In addition, they also partner with talented individual vendors whose attitudes, values, and aesthetics align with their own.
Data gathered from Google Analytics, Alexa, and internal reader surveys shows that Love & Lavender’s audience consists of highly educated women between the ages of 22 and 36 who primarily read our content from work. A majority of readers hail from the United States (60.7%), United Kingdom (10%), Canada (5.3%) and Australia (4.7%).
Accurate as of February 2020
- Monthly Visitors: 171,220
- Monthly Pageviews: 227,467
- Twitter Followers: 8,435
- Facebook Fans: 8,550
- Pinterest Followers: 23,500
Love & Lavender articles rank well in organic search results. We understand SEO and work hard to make sure our content stays on the first page of Google.
Don’t believe us?
Just take a look at a recent AHREF screenshot instead:
Our advertising mantra: No more useless ads!
We think contextual advertising and editorial content provides way more value for both the advertisers and readers. Check it out, we even wrote a blog post about it:
We don’t like to waist your time and money, nor do we want to annoy our readers with popups or cluttered banner ads all over our website.
Chances are any banner ads you see on our site are for our own companies (e.g., Classic Veils) or native in-content banner affiliate ads for a few select partners that we love. Partners like Minted, Etsy, or David’s Bridal.
Traditional Sponsored Posts
We do offer sponsored posts, but are quite selective as to who we work with.
Sponsored posts just aren’t our thing anymore.
We realize that sponsored posts are geared towards pushing out a brand message to a built-in audience. Love & Lavender has a consistent and growing audience attracted to what we have to offer. For the most part, that doesn’t involve pitching brands we don’t know in an ad-hoc manner.
Online advertising is all about getting the right message in front of the right person at the right time. Unfortunately, the fast paced nature of blogs and traditional sponsored posts means that content lasts for a day to a week on a website homepage before it gets relegated to the archives with all the other articles.
Sure, a sponsored post can still rank high in Google or other search engines and provide additional value beyond initial eyeball exposure. However, the clear focus of a sponsored post is on brand benefits.
Heck, most of the time a lot of blogs that do offer sponsored posts will ask YOU to write the article. Then all they do is edit and post it on their website.
For the above reasons, we like to focus on creating partnerships with our advertisers and thinking about content as a continuum.
Our Main Offer
Pretty simple: We create custom editorial content.
It could be the answer you need to maximize your marketing ROI. We provide clients with a way to build incoming links as well as improve search engine optimization (SEO).
More importantly, we offer clients the ability to leverage our team’s writing ability and domain authority to rank articles in search engines for targeted keywords.
Did you know there’s a list of top 100 wedding blogs?
Yikes! As an advertiser that is a lot of advertising options.
Make sure you choose a media company who knows what they are doing, and not one who simply accepts your precious marketing dollars.
P.S. Of course, we’re part of that top 100 list!
Custom Editorial Content
What is it?
It can all get a bit confusing when one hears about various concepts like sponsored content, native ads, and branded ads to name a few. We admit, we’re not experts in terminology either. Mainly because there is no universally accepted definition in the constantly evolving online advertising landscape.
That being said, Love & Lavender’s custom editorial content process involves leveraging factors like our website domain authority, knowledge of SEO best practices, or research and writing ability to create and rank a keyword targeted article.
Or said simply, we create valuable content that our audience wants to consume.
What does this mean for you?
Think of custom editorial content as an investment whereby you can reap rewards for longer than the usual timeframe of a sponsored post, which usually only gets exposure for one or two weeks.
We know you’ve got a lot of options for your online marketing budget. You could pay Adwords, banner ads, or other Pay-Per-Click online advertising methods, but we think our custom content packages provide outstanding value.
Terms and pricing for custom content can be discussed directly with Love & Lavender. Please contact us here.
Advertising Terms & Conditions can be found here.
We’ve worked to help some of the most innovative wedding and travel brands to achieve their marketing goals. Below are a few of the companies we’ve had the pleasure of partnering with over the past several years.
Recent Partnership Examples
Press & Features
Love and Lavender has a variety of wedding advertising opportunities.
If you’d like to partner with Love & Lavender, simply send us an email at firstname.lastname@example.org and we’ll come up with options to suit your needs!